This is an easy to edit paragraph where you should get into specifics about your company. Tell them who you are, what you are good at, and any other details that would help them choose you. The goal is to attract customers so you definitely want to use this section to shine light on what it is that makes your business top-notch, a class-act, and a cut above the rest. Ask yourself, "What makes this company great?"
A lot of other companies use this section to tell customers about how their business came about. People like to know about the history of a company, by introducing them to how you established your business; they will feel a stronger emotional tie to you and your products.